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Have you got a passion for fitness and want to turn that into a rewarding business?
LTYB are recruiting motivated owners who are driven to make an impact in their local community.
Click below to learn more about our proven fitness business model.
ltyb by the numbers
As a LTYB owner, you have access to key metrics which drive your business.
Understanding the numbers and the strategies to reach your goals is key for business growth. As a Franchise owner, you have full support of the HQ team to help drive these targets.
Retention is a critical KPI. Low churn will accumulate memberships.
LTYB studios range from 94%-98% retention MoM.
The amount of years the current network of LTYB Owners have been operating their business and accumulating every day.
The average member attendance a studio runs per week with the average studio running 50 sessions.
The amount of unique members per month per studio. 136 is the approx breakeven per studio.
“I was a Studio Manager at Strathmore for many years until I eventually purchased the flagship studio from Ben who is the current CEO and Founder of LTYB.
The thing that impresses me is I have been in the system for 14 years and the LTYBHQ continue to innovate, improve systems and I still learn so much from our site visits and weekly communication”.
“I was a LTYB member for 3 years and fell in love with the individualised, inclusive workouts. I loved it that much, we decided to buy a LTYB in 2014. We have run a very strong studio for over 11 years and positively impacted the lives of so many in our community.
We have found the support, communication and the way LTYB continue to improve and innovate a key driver to keep us motivated for almost a decade. This is the best decision we have ever made”.
THE LTYB DIFFERENCE
At LTYB, our workouts are personalised within a small group, allowing you to go at your own pace. With world-class programming guided by our trainers, we focus on strength and cardio/core workouts, tailoring each session to fit your individual goals and abilities.
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WHY LTYB WORKS
Being accountable is a huge success driver. Members book a session, every workout is guided by a trainer who personalises to each individual based on their training history, age, competence, injuries and any other factor that promotes personalisation.
target members
LTYB target the inactive population through many campaigns as well as active people. Members are attracted to the personalised sessions, easy to follow workouts, individual support and train with a similar client demographic.
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member retention
Many studios have had members since Day 1 largely due to the flexibility in programming, the variation of workouts, the convenience of the system and most importantly, the fitness community each studio has created.
Our Process to opening
If you possess bold leadership and you're ready to run a business within the fitness industry, we are keen to hear from you.
Enquiry
Send Franchise enquiry form
Receive information kit
Book an introduction call
due diligence
Submit LTYB expression of interest form
Book a zoom to discuss territory and EOI
Financial and alignment viability
franchise application
Fill out application form
Phone interview
Receive draft agreement
Discovery day at hq
Final deep dive into the model with LTYBHQ team
Final interview
Both parties decide on approval
franchise agreement
Execute Franchise Agreement
Purchase LTYB Franchise
Plan project timelines
site selection
Site selection training
Secure site based on LTYB criteria
Secure permit
grand opening plan
Execute project fit-out execution
Launch pre-sale campaign
Full training and induction
"As a franchisee, having the support of LTYB Head Office has been incredible! I couldn’t do it without them.
Throughout my journey, I’ve had many questions and needed plenty of assistance, and I’m truly grateful for their guidance, reassurance and friendship."
Frequently asked questions
There are many great Franchise opportunities in the fitness industry. LTYB differentiate by personalising workouts within a group which allows our studios to attract many markets. Many workouts are 1 size fits all whereas LTYB are customised. A LTYB Studio can co-exist with many competitors in an area as we compete for a different member.
No, many owners have launched studios without industry experience, however industry experience can help provided an individual or potential owners buy into learning the LTYB way.
Yes, you can. LTYB have existing available territories, however potential owners can come to HQ with areas of interest. We have certain criteria’s to meet based on demographic drivers, population, proximity to other LTYB Studios and other localised factors.
We sure do. Opening a studio is a team effort. LTYBHQ work closely with the owner on finding the site, negotiating the lease and securing the property.
Yes, an owner does not need to be a trainer, however the more an individual puts in, the greater chance for success.
There are 4 keys areas, Strong Sales, Service, People and Business Management. An owner doesn’t need to be elite in all areas but requires a team to be strong in these 4 areas.
Yes, we can do that, the turn around time is usually faster than a brand-new site and there can be some big advantages joining a brand.
Submit an enquiry from this page and we will be in touch
